You’ve made it!!! Yippee! Hip, hip, hooray! Last PR Writing blog of the semester!
The “Got Milk” ad campaign using celebrity endorsers has generated quite a bit of
awareness and media coverage over the years. Do you think the campaign has been
successful in increasing the consumption of milk, or is it a case of where everyone
enjoys the ads but don’t really use the product? Respond and
defend your point of view.