Interview with Overit Media’s Liz Grimes, Public Relations Director, and Sarah Szewczyk, Public Relations Manager discussing the evolution of media, how to generate creative content and the power of research. Overit Media is a creative agency specializing in content marketing, public relations, social media, SEO & PPC, design, development, and motion.

Interview with Chad Wiebesick, Director of Social Media and Interactive Marketing for the Michigan Economic Development Corporation discussing Pure Michigan’s social media involvement, marketing structure, target audience, and success & awards.

Interview with Ben Marvin, Director of Media Relations and Kayla Germain, E-media Coordinator at The College of Saint Rose discussing their social media involvement, campaigns, collaboration, and policy, the 24-hour a day news cycle, and the need for technology.


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