Gina Luttrell

Here you can download infographics, templates, and read an array of case studies.

• The Four Quadrants of Public Relations
• The Circular Model of SoMe for Social Communication
• Crisis on the Social Sphere
• 5 Reasons to Use Photos in SM Campaigns
• Paid, Earned, Shared, Owned Media
• AMEC Measurement through PESO
• ROSTIR Model
• The Diversity & Inclusion Wheel for PR Practitioners
• The Pareto Principle
• PURE Model for Ethical Decision Making
• Chapter Presentations Adobe Spark
• Case Studies
• Videos

PowerPoint Slides

• The Four Quadrants of Public Relations
• Brew Your Business – A Case Study
• Sticky Social Media

PDFs

• Online Press Releases & Newsrooms
• The History of Social Media

Infographics

• Sticky Social Media
• What do Journalists Want?
• The History of Social Media
• Public Relations in Europe
• The Art of Content Curation